First marketplace launch
You plan to sell on a marketplace, but you don't know which products to list and how much will be left after fees and ads.
Marketplace Ads
Marketplace sales that stay profitable
We promote products on marketplaces with fees and ads in mind. Products that make a profit go into work first.
Listings exist, sales don't
Products are listed, but they sit on the back pages of marketplace search, while competitors with worse products sell more.
Several platforms, no accounting
You sell on several marketplaces, but nobody calculates the profitability of each channel and each product separately.
Unit economics of a marketplace sale: fees, logistics, ads
Assortment selection for the platform by margin and demand
Listing optimization: titles, attributes, photos and descriptions for search
On-marketplace advertising with spend control
Work with reviews and the seller rating
Competitor analysis: prices, positions, assortment
Product report: sales, ad spend, margin after fees
PROCESS
[ 01 ]free · 30 min
[ 02 ]14 business days
[ 03 ]first 30 days of work
[ 04 ]ongoing, monthly cycle
From request to result
[ 01 ]free · 30 minClarity Session
We calculate the economics of a marketplace sale for your products. You leave with a list of items worth promoting. No sales pitch.
[ 02 ]14 business daysAudit and strategy
We analyze listings, competitors and the platform's search. You get an optimization plan and an ad budget.
[ 03 ]first 30 days of workListings and ads
We optimize listings for priority products and launch on-marketplace ads with spend control.
[ 04 ]ongoing, monthly cycleGrowth
We expand the assortment and adjust prices and bids. Every month we check margin after fees and ads.
Frequently asked questions
and answers
How is a marketplace different from a price aggregator?+
A marketplace sells your product on its own platform: the customer places the order there, and you pay a commission on the sale. A price aggregator only compares prices and sends the buyer to your site, and you pay per click. A marketplace is easier to start without a strong site; an aggregator pays off better if your site converts well.
Which marketplace should we start with?+
It depends on the product category. Each platform has its own audience, fees and strong categories. We compare demand and competition in your category across several marketplaces and recommend where the start will be cheapest.
Is it worth investing in ads inside the marketplace?+
Yes, but with the numbers. Internal ads help new listings get the first sales and reviews, without which they don't rise in search. But ads sit on top of the fee, so we set bids so the sale stays profitable.
Will the marketplace take customers from our site?+
It partly can, so it matters to separate the roles of the channels. A marketplace works well for attracting new buyers, and the site works for repeat sales without a fee. We analyze prices and assortment in each channel so they don't compete with each other.
THE FINAL STEP TOWARD A SYSTEMReady to turn growth
Ready to turn growth
into predictability?
Start with a free 30-minute Clarity Session.
