Social media without results
You post content and invest in social media, but can't say how many customers it brings.
SMM Audit
See where your customers get lost
We check your social media from profile to lead handling. Issues are ranked by how many customers they cost you.
Metrics have dropped
Reach, engagement or leads from social media fell, and it's unclear what changed: the algorithm, the content or competitors.
You need an independent view
An agency or in-house team runs social media, reports look good, but the business sees no link to sales.
Profile audit: design, positioning, bio and highlights
Content analysis: series, formats, consistency, engagement
Audience analysis: who follows you and whether they match customers
Targeted ads audit: audiences, creatives, cost per lead
Review of lead handling in DMs and comments
Competitor comparison by content and activity
Action plan prioritized by impact on sales
PROCESS
[ 01 ]free · 30 min
[ 02 ]14 business days
[ 03 ]after report delivery
From request to result
[ 01 ]free · 30 minClarity Session
We discuss which networks you run and what you expect from them. You leave with a clear focus for the audit. No sales pitch.
[ 02 ]14 business daysAudit
Profiles, content, audience, ads and lead handling. The result is a report and a prioritized action plan.
[ 03 ]after report deliveryResults walkthrough
We go through the findings with your team or contractor and agree the order for implementing changes.
Frequently asked questions
and answers
How is an SMM audit different from a paid ads audit?+
An SMM audit covers social media as a whole: profiles, content, audience, communication and targeted ads. A paid ads audit goes deeper into Google Ads and Meta: analytics, account structure, bidding. If the main question is why organic content and profiles don't sell, you need an SMM audit.
Do you test our DMs as a mystery shopper?+
Yes, if you agree to it in advance. We message your DMs and comments as a potential customer and record how long we waited for a reply and whether we were guided to a purchase. This is often where more leads get lost than at the content stage.
What do you need from us for the audit?+
View access to profile statistics and ad accounts, plus a clear view of your goals: what social media should deliver to the business. If you have CRM data on leads from social media, it makes the conclusions more accurate.
Can we order an audit if another contractor runs our social media?+
Yes. An independent audit helps you see whether the work is heading in the right direction. We assess results and processes, not people, and state findings concretely so you can discuss them with your contractor.
THE FINAL STEP TOWARD A SYSTEMReady to turn growth
Ready to turn growth
into predictability?
Start with a free 30-minute Clarity Session.
