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Digital Special Projects
Digital Special Projects

A page people take part in

We build a campaign page where a person takes a step, not only sends a request. It is not a service landing page.

WHO IT IS FOR
Early stage

The campaign has no step of its own

Ads point to a generic service page. There is nothing to do but send a request, so the campaign looks like any other ad.

Growth stage

Banners no longer hold attention

Reach is there, participation is not. You need a page with a mechanic, not another ad format.

Scale stage

Launches share no common logic

Each special page lives on its own, and nobody can say what people did. You need one pattern: idea, mechanic, measurement.

WHAT IS INCLUDED
Campaign job: what a person does on the page
Mechanic: the action and why the campaign needs it
Prototype: a Figma layout of the page before build
Build: the page in Next.js, React and Tailwind
Screen copy: participation rules, no extra promises
Measurement: what people did, not only visits
Handover: the page and the mechanic for your team
PROCESS

From request to result

[ 01 ]free · 30 min

Clarity Session

We look at the campaign job and whether a normal page is enough. You leave knowing if a separate mechanic is needed. No sales pitch.

[ 02 ]14 working days

Concept

The mechanic, the page structure and how it will be measured. The result is an approved concept before any build.

[ 03 ]after approval

Page build

We build the page and check that the participation step works. The result is a campaign page ready to launch.

Frequently asked questions

and answers

Is this an ordinary service landing page?+

No. A landing page sells a service or product and leads to a request. A digital special project is a campaign page with a mechanic people take part in. If a landing page is enough, we will not propose a special project.

Is this a game or a lead quiz?+

No. Building a game and a quiz meant to collect leads are different services. Here the mechanic serves the campaign: a person takes one clear step on the page, and that step can be counted.

Will the page work without advertising?+

It depends. It can engage people who already come to the site. If there is no audience yet, participation will not appear on its own without a way to bring people in.

Do you guarantee participant numbers?+

No. The number depends on the channel and the campaign offer. We guarantee an agreed mechanic, a working page and a report of what people did, not only how many visited.

THE FINAL STEP TOWARD A SYSTEM

Ready to turn growth
into predictability?

Start with a free 30-minute Clarity Session.