Limited analytics budget
You need to understand user behavior, but it is too early to invest in a paid tool.
Microsoft Clarity
A free heatmap and session recording service from Microsoft. We choose it to understand visitor behavior without paying for a separate tool.
WHY WE CHOOSE THIS
UX analytics often gets postponed because tools cost money. Microsoft Clarity gives heatmaps and session recordings for free, so user behavior is visible on any project, not only large ones.
Quick website check
You need to see fast where visitors click and where they leave the page.
High-traffic website
You need UX analytics without the session limits that paid services often have.
Behavior analysis at no cost
Heatmaps and recordings where a separate paid tool isn't justified yet.
Finding problem areas
We review session recordings to find pages where users get stuck or leave.
Monitoring after site changes
We compare behavior before and after updates to see if the site got easier to use.
Spotting technical glitches
We catch rage clicks and interaction errors that point to broken elements.
SERVICES FOR THIS TECHNOLOGY
CASE FOR THIS TECHNOLOGYAll cases
OCTOBER 2026SERVICES / MARKETINGA growth system for Inter-Visa
80 conversions for 24K UAH: Google Ads for jobs abroad on a site not ready for ads.
Let’s discuss the project in person
Start with clarity, not spending
Book a Clarity Session—a 30-minute review of your marketing. You will receive a map of bottlenecks and a clear understanding of the next steps.
Clarity first. Then — managed and systematic growth.
REVIEWS
All reviewsAre clients satisfied?
GVSPACE helped us build a consistent presence for EdPlit Polska on social media. The team took responsibility for managing our Instagram, creating content, and developing the account. I especially appreciate their responsibility, independence in their work, and understanding of the specifics of our business. I am satisfied with the results of our cooperation and can recommend the team as a reliable partner.
Mykola SmykovskyCEO / EdPlit PolskaGVSPACE brought a fresh, creative approach to GARANT’s brand communication, turning a simple message about value into an engaging advertising campaign.
Oleksii DybkoCEO / Garant MoneyTECHNOLOGY FOUNDATION
Other technologies in our stack
How is Microsoft Clarity different from Hotjar?+
The tasks are similar; the key difference is the model. Clarity is completely free with no session limit, while Hotjar offers broader surveys and funnels on paid plans. For basic UX analytics we usually use Clarity, for deeper work Hotjar.
Is it really free?+
Yes. Microsoft Clarity is free with no traffic limits, so it suits both small websites and high-traffic projects with no extra tool costs.
Is it safe for user data?+
Yes, if configured correctly. Clarity masks sensitive fields and works with anonymized behavior, and we connect it with privacy requirements in mind.
What will it give our business?+
It depends on the site's goals. If there is a target action, recordings and heatmaps show what stops people from completing it. We go through priority improvement hypotheses in the Clarity Session.
We study user behavior on every project, not only large ones.
At GVSPACE, Microsoft Clarity covers basic UX analytics with no tool costs: heatmaps and session recordings show how visitors behave on pages, where they click and what makes them leave the site. We connect Clarity to landing pages, corporate websites and online stores, combining it with Google Analytics, to see not only conversion numbers but the real behavior behind them, and to take clear steps to improve the site even on a limited budget.